David Hallmark
Experience/Product Designer


Hi, I'm David.

Throughout my beginning years in advertising, I'd always hear people say that you're either strategic or creative. Even though I'm a visual person, I had trouble not involving myself with what was going on with the strategy of a project. That is why I love experience design. It's the perfect mix of both. You need to understand the user in depth to inform really great creative. You need to know how you can improve the lives of those people. I use my own excitement for products and innovations to fuel my passion for creating that excitement for others.

Recent projects skills have included web design, usability testing, digital strategy, information architecture, interaction design, and rapid prototyping of products.


User Experience Designer
August 2017 - Present

IBM Interactive Experience
Senior Experience Architect
July 2015 - August 2017

The Martin Agency
User Experience Designer
June 2014 - January 2015

Visual Designer
August 2008 - June 2014


VCU Brandcenter
Master of Science in Business/Branding
Experience Design - May 2015

Virginia Commonwealth University
Bachelor of Science in Mass Communications
Creative Advertising - May 2008